Real Estate Investing For Beginners – Would You Like To Know More About Property Management?

There is a lot to learn about property investments for beginners. The following are only some samples.

Start with the search

There are plenty of ways to look for investment properties. You can find them through classified ads and online as well. To make the search faster and easier, you may want to consider the assistance of an estate agent who is much more knowledgeable and has the proper connections to get access to commercial and other income generating estates.

Consider convenience and accessibility

In your search for a property, you have to consider several factors. This includes the convenience of the site. There are several advantages to a property that is close to shops, parks, transportation and an overall safe neighborhood.

This can affect the demand of the rental. You have to think about what tenants usually look for and make sure you invest in such type of properties. It is also in your best interest to understand and be knowledgeable about certain restrictions that may have an impact on the rental agreement.

Consider improving the property

Assess the condition of the property. In this regard, the service of a property inspector is crucial. He can help you find areas that absolutely need improvements and can give you an idea about possible repair costs. In this way, your decision can be much more guided knowing exactly what condition the structure is in.

New Versus Old Properties

It can be especially expensive to buy a new home so if you are after bargain prices, you would want to browse through older property listings. Be careful however when going for this option. Although the cost of the purchase may be much lower, you may need to spend a lot of repair which would defeat your very purpose of buying inexpensively.

At best, you should set proper expectations by knowing beforehand how much repair and maintenance would cost. This way, you can make proper estimates and decide whether the property is worth the cost it is being asked for. To get to know this for sure, an inspector and an appraiser can be of great help in determining the fair and real market value of the property.

These are only some of the important aspects for property investments for beginners that you have to make an effort to learn. There are other matters crucial to your decision making and you have to make it a point to get to know and master those aspects as well.

I’ve prepared some powerful real estate and investing materials for you below, enjoy!

Technology and Tools to Boost Up Your Real Estate Dealings

The real estate world has seen a dip in the dealings be it leasing, buying or selling, especially in the recent times. In today’s tough economic times, making a new customer is challenging and so is retaining an existing one. Real estate agents have to be at their marketing best at all times and for it they need to be tech friendly.

You might be the best at what you do, but until you communicate it in the right way with the right tools, your efforts might be getting wasted. Technology and communication need to go hand in hand and failure in this issue can see you lag behind compared to your competitors. More importantly, there needs to be a balance between the two and to bring that balance in your profession you need to be working on both the aspects simultaneously. Everything from client communication, connecting with new customer database, sales pitch, after sales service and other such interactions need to be done effectively with the help of technology.

Being in the real estate business, you might have noticed that the presentation or bidding of a real estate agent lacking in the technological aspect affects the whole deal. So instead of avoiding technology why not adapt it to fare better as it will assist you in ways you couldn’t have thought possible. All you need to do is incorporate a few of the technological tools in your everyday dealings making it swifter for you and effective for the customer.

Here are some tips to get you started.

  • Smartphone

If you are still using your old mobile phone it is time you switch to a smartphone with a data plan that lets you incorporate database tools. It will prove to be really helpful when you need to contact your prospective clients no matter if you are in the office or out on the go. You can do it all from your smartphone be it sending or receiving emails, browsing property websites, downloading real estate related news apps, communicate instantly no matter where you are.

  • SMS marketing

SMS marketing is an highly effective way to keep in touch with your regular clients and even getting acquainted with new ones. Make it a part of your client communication strategy where you can send notifications, inform them about new properties on the market, send reminders for installments, invite them for property related events, send them links, details and other market related information.

  • Email communication

Emails have become an essential feature when it comes to client communication. It is a quick and convenient way to reach out to property agents, builders, customers especially when it comes to commercial property clients. Make sure to use the best data software for both your computer and smartphone so you can send and receive e-mail even when on the go.

  • Software

Many software packages are especially designed for the real estate industry and are available at affordable prices to assist the real estate professionals. You can integrate it in your system for database entry, facilitate management of broker, staff, leads, quotes, customer account, auditing and other processes. The softwares are designed to meet the ever-growing demands of the real estate industry and can be used by all, developers, builders, contractors, infrastructure developers.

  • Website

Your personal website can boost your clientele and your work reputation as it will be easy for clients to know all about your work increasing the trust and dependability factor. They will have a gateway where they can access your property listings and inspection information related to all the properties that you have on offer.

  • Presentation software

While presenting a property to many clients or a team you could make use of presentation software with the help of which you can add site photographs, 3D images, manage content, basically create an awesome visual experience for the client giving your property bid a boost.

All these and more can be a part of your everyday dealings when it comes to presenting, negotiating, selling or closing a deal. Like every other field, real estate too is embracing technology and it’s time you too go for it.

Professional Real Estate Photography is Crucial to the Selling Success of Your Home

Nowhere is this more true than on the web where the majority of home buying searches are conducted- “web appeal” is the new “curb appeal”, the lure that draws buyers in. Today’s prospective buyers are used to quality imagery in other marketing venues. Appealing photos will rivet the prospect’s attention, whereas homes with so-so photos may well be passed by.

When selling your home, you hire a Real Estate agent to do the best job marketing of your property. Agents are experts in the business aspects of the selling process; research, pricing, advertising, negotiating and closing. But, the centerpiece in your listing-pictures-is a photography expert taking them?

Grabbing a point-and-shoot and photographing a home seems to be a reasonable option. Often, one can get good shots simply though luck. However, many aesthetic and technological difficulties must be overcome in order to result in the consistently great photography needed in today’s multiple-photo listings.

Internet display systems, known for showcasing still photos, panning slide shows and virtual tours, are another tool available to realtors. These products are only as good as the photography used within. Use poor photographs and you get a poor photo housed in a slide show or tour.

Photography is a highly specialized industry-all photographers are not the same. A good portrait photographer does not necessarily make a good real estate photographer because the photographic challenges and thus, training, are different. Architectural photographers are not the best choice because they charge a significantly higher rate that cuts into your realtor’s bottom line. Professional Real Estate photographers give you similar results at a good price point.

Top-of-the-line equipment aside, professional real estate photographers have more than just a good eye. They know exactly where to put the camera, and are skilled in holding it straight. Professional photographers are experienced at reliably producing multiple uniformly-good shots of every house. Exteriors are taken from the best angle and trumpet blue skies and puffy clouds. Interior shots are well-composed, evenly lit and clearly convey accurate visual information about the space you are looking at.

Photos rarely emerge from the camera ready for display. They require post-shoot processing and this is where the Real Estate professional photographer excels. Great real estate photographs “pop” off the screen or page. They look and feel bright, light, open, and inviting. When done well, the viewer does not know why they like them, they just do!

Ask yourself which listing you would rather be: You are viewing two comparable listings, one with a few photos that are somewhat dark, feel cropped too closely and a little hazy. The other listing has clear, detailed photographs of the outside setting and main rooms of the house. It’s clear which is going to generate more interest, showings and a potentially quicker sale.

So what can you do to get the best photography for your listing?

Examine the existing listings of your prospective agents. Do they feature excellent photos? Are there a half dozen or more pictures on the web listings? Professional Real Estate Photography is done at the agent’s discretion. If the agent you choose doesn’t use professionals, insist that they do. Those that do see the results. And so will you.

How to Choose a Realtor – 7 Questions to Ask Your Real Estate Agent

Buying or selling real estate is probably the most significant transaction you’ll ever make in your life. That’s why it’s important to choose the best Realtor to help you achieve this goal. But before you hire the services of a real estate agent, there are important factors to consider.

Many people have the perception that all real estate agents are the same. Some sign with the first one that comes along. Unfortunately, they realize later on that they should have been more selective before signing an agreement. To guide you in choosing the best Realtor for your needs, below are seven questions to ask your prospective real estate agent.

1) What is your experience in real estate?

The first thing you need to ask a real estate agent is how long they’ve been in the real estate business. It doesn’t mean that you cannot enlist the services of newly licensed real estate agents. Just keep in mind that those who have years of experience under their belts are probably more knowledgeable on what to do, from listing to closing. Aside from the number of years in the business, ask them what segment of real estate they focus on – residential, commercial, luxury, etc. Find out if he/she is primarily a listing agent or a buyer’s agent (or both). Familiarity with the market is also essential, so ask what geographic areas the agent usually covers. You can even dig deeper by asking if the agent has received any awards for outstanding performance.

2) How many and what types of properties have you listed and sold in the past year?

It’s one of the most important questions you should ask a real estate agent. The number of properties he or she has listed and sold in the past year is a valuable indicator how good a real estate professional is in getting the job done. Take note that this question consists of two parts: properties listed and properties sold. Agents may demonstrate their ability to list homes; however, the more important thing is the sales part – the ability to close deals. If they have many properties listed and sold in the past year, it shows that whatever strategy the agent is using, it’s certainly working.

3) What was the average sales price for the properties you’ve sold over the last year?

Asking this will give you an idea in what kind of market the agent specializes. Find out if the real estate professional has experience selling properties in the price range you’re listing at. If a majority of properties sold falls on the low-end market segment, it might take longer for the agent to sell if yours is a higher-end home. Although agents can sell any property regardless of price range, it’s likely that they will have better success in the market and price segments in which they have the most experience.

4) What is your average sale to list price ratio?

The sale to list price ratio (sometimes called the sale-to-list or list-to-sale ratio) is the final sales price divided by the listing price, expressed as a percentage. If it is 100%, it means the sales price was equal to the list price. You can view this ratio in two ways. A skilled listing agent can negotiate sales prices that are equal or close to the list price, and sometimes even greater in a very competitive market. So ideally, listing agents should have sale to list price ratios closer to 100%. On the other side of the coin, a good buyer’s agent can often negotiate a sales price that is lower than the list price. Therefore, buyer’s agent ratios ideally should be lower than 99%.

5) What marketing strategies will you use?

Deciding on what strategies to use can spell the difference between success and failure. A poor marketing strategy will diminish the chances for success. Do your own due diligence by asking how the agent will sell your property. There are lots of options – staging, open houses, joint marketing, print advertising, and of course, online marketing. Whatever approaches are used, they should be designed to bring in the highest number of qualified potential buyers. Higher end properties can also often benefit from professional staging. In any case, your agent should advise you on how to best prepare the property to make it the most attractive to potential buyers.

6) Can you give me some references?

Reputation is important in this line of business. Whether you’re buying or selling a property, you should ask for references (past clients). If possible, call a few and ask them about their experiences with the agent. Were they pleased with the service provided? Also ask if they are in any way related to the agent. A list of references made up of friends or relatives generally won’t provide an objective assessment of the agent’s qualifications.

7) Do you offer any type of guarantee, and will you let me out of my contract early if I am not satisfied with your service?

You can’t say with certainty how things will go, even if you did your due diligence. For this reason, you should ensure that you’re prepared for any eventuality. If you sign a contract and later find that you’re not satisfied with the service, will the agent allow you to cancel the agreement? If things don’t work out the way they’re supposed to, you should have the freedom to choose another agent who can deliver better results.

As you can see, there are many things to consider when choosing a real estate agent. Finding and interviewing Realtors can be a very time-consuming and laborious task. However, now armed with these seven questions, you are on your way in choosing the best Realtor for your needs.

How Real Estate Agents Can List For Sale by Owner Properties (FSBOs)

Listing a property that is currently for sale by the owner can be a tough task. Most owners will hold out for awhile before they will consider listing their house with a real estate agent. The plus side here is that you know they are motivated to sell. So if they do choose to list their home with a real estate agent, how can you make sure that you are they real estate agent they choose?

You will first need some addresses of FSBO’s to mail to. It is possible to buy lists, but the best leads seem to come from the houses you end up driving by and marking down the address. Just get all the members of your team to keep a look out for FSBO signs, and mark the address down for you.

I have always been a fan of hands off marketing campaigns that don’t take up too much time once they are set up. This campaign has been set up that way. First, you will need to create a series of six postcards. The first to will have tips for selling your house. The second two will talk about some sort of advance marketing that you do. It should sound impressive, like something they can’t do on their own. The third two should talk about your listing guarantees. Other than paying a commission, the second most common objection is getting locked in to a long contract. So why not offer an easy cancel guarantee? You may want to also offer a communication guarantee to assure them that they will not be left in the dark.

Send the first three postcards every third day. Send the last three postcards spaced a week apart.

If you are getting enough leads this way, and business is booming, leave the campaign where it’s at. If you could still use more leads, then after postcard number four goes out, make a personal visit to the house to see if they could use any help or if they have any questions. You may want to ask if you can stop back in a week or two to see how things are going.

Most agents don’t market this consistently to FSBO’s, and if your postcards look professional and memorable, you should be the first real estate agent that comes to their mind when its time to list.